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SA Minister: Xenophobia is Ruining Our Businesses and Artistes’ Careers

SA minister

The South African Government has raised concerns over the severe economic and cultural backlash resulting from allegations of xenophobia, revealing that citizens and businesses operating abroad are suffering significant income losses.

Speaking on an SABC broadcast, the Minister of Justice and Constitutional Development, Mmamoloko Kubayi, clarified that recent mass evacuations in the country were strictly part of a legal crackdown on undocumented immigrants, rather than a xenophobic campaign.

Despite these clarifications, the government acknowledged a growing continental fallout, with Kubayi noting that South African artists are facing widespread gig cancellations and South African enterprises abroad are feeling the pressure.

In response to the escalating crisis, the government has mobilized diplomatic resources to protect its economic interests across the continent.

Minister Kubayi disclosed that collaborative efforts are underway with the Department of International Relations and Cooperation (DIRCO) to engage and support affected South African companies.

She emphasized that consular and support services are actively being deployed to safeguard these businesses, while simultaneously pleading with citizens to protect and respect legal immigrants within South Africa’s borders to help mitigate the damaging narrative.

The friction has also spilled over into the sporting world, deeply impacting national morale on the global stage.

Following Bafana Bafana’s 2-0 defeat to co-hosts, Mexico, in their opening 2026 FIFA World Cup match, team captain, Ronwen Williams, expressed profound disappointment over a distinct lack of solidarity from fellow African nations.

Williams admitted the team was stunned to see a vast majority of African football fans backing Mexico instead of supporting their continental peers, calling the experience heartbreaking and urging for greater unity during major international tournaments.

This growing continental divide follows a series of recent xenophobic tensions within South Africa, which prompted nations such as Nigeria, Ghana, and Malawi to initiate emergency evacuations of their citizens.

While the South African government maintains that its current policy strictly targets illegal immigration to restore domestic order, the resulting diplomatic and cultural friction underscores the steep economic and social costs the country faces as it attempts to repair its strained relationships across the African continent.